I tell people that there are four essentials of good copy.
Ultimately, your copy needs to:
Be understandable and meaningful
Be irresistible and shareable
Tell a purposeful and compelling story
Give your readers a gift
Non-profit clients often tell me they have to worry about human resources and computer backups and whether events are fully staffed. They care about good copy–their blogs, social media posts, articles–they just don’t have time! I’ve worked in their worlds and I get it!
I’ve served as the “voice” behind ManyFaces1Voice.org (MF1V), the advocacy engagement campaign that builds on the groundbreaking success of the Greg Williams documentary, The Anonymous People.
I construct recovery story e-blasts that are delivered into tens of thousands of email boxes for people in recovery and their allies. Plus I create and post all of MF1V’s social media. Check out Facebook and Twitter.
I’ve helped Greg write and edit a toolkit for grassroots, community screenings of the film. Here’s a link to the toolkit: http://manyfaces1voice.org/become-a-host.php#tools and we’ve written a teaching tool for showing the film in schools.
More clients (ghostwriting and editing)
Fort Bend Regional Council, metro Houston
Learning Chi, Create Wicked Great Slide Decks